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BORLA at EURO18 – 7th annual European car show

The Petersen Automotive Museum in Los Angeles was the new venue for EURO18. Held on March 25, 2018, this was the seventh gathering of European car enthusiasts hosted by California Car Cover, HRE Wheels, and dubNation, but the first to be held...

Borla® obtains patent for pioneering pocket valve™ technology

BORLA® Performance Industries has been a pioneer in the performance aftermarket industry throughout its 40-year history, and that isn’t about to stop any time soon. Hot on the heels of the BORLA Polyphonic Technology, which was announced at SEMA 2017, comes...

BORLA featured in Undercar Digest magazine

BORLA high-performance exhaust always grabs the biggest headlines, but this time it's the company’s muffler business that is getting the attention. For the past 40 years, BORLA Performance Industries has been supplying its industry-leading muffler technology to muffler shops and...

BORLA partners with PBR in 2018

For the first time in its illustrious 40-year history, BORLA® Performance Industries is sponsoring Professional Bull Riders (PBR). The 2018 partnership with the world’s leading pro bull riding organization is also a first for PBR in partnering with an aftermarket...

Video: Borla exhaust for 2015-2018 Dodge Challenger V6

Owners of the 2015-2018 Dodge Challenger V6 can now compete with their V8 brethren thanks to the new Cat-back™ exhaust system from BORLA Performance Industries. Designed to optimize the distinct sound of the V6 engine, BORLA offers owners the choice...

Video: Borla exhaust for 2011-2017 Dodge Durango R/T

Everybody loves a V8 engine, and none more so than the engineers in the BORLA Research & Development department, whose job it is to enhance the engine note of every V8-powered vehicle that pulls into their workshop. In this instance,...

Liberty Walk 2015 Mustang GT LTMW Borla exhaust

BORLA exhaust fitted to new Liberty Walk Ford Mustang GT widebody conversion at SEMA 2017

Japanese styling company Liberty Walk has risen to fame in recent years for its outrageous widebody conversions for everything from Ferrari and Lamborghini to Nissan and Chrysler. While the company is best known for its exotic European applications, it has...

Super Street Toyota CHR SEMA 2017 Borla exhaust

BORLA exhaust for Super Street Magazine Toyota C-HR project at SEMA 2017

BORLA Performance Industries is constantly approached by vehicle manufacturers, tuning shops, and media outlets to provide exhaust solutions for special projects. One such request came from the Editors at Super Street Magazine. They were working with Toyota to present their...

Super Street Magazine features Manofied BMW 325is with BORLA performance products

With a huge array of products available, BORLA Performance Industries is involved in hundreds of different projects every year. Many of these are seen at the annual SEMA show but others surface online and in print throughout the year. One...